Product Marketing

Product Promotion

What is the main difference between product promotion and invention promotion? Everyone has, at one point or another, come up with a great idea for a new product. Wouldn't it be great if there was a product to solve ___?!...

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Beauty and Health Products-the best of 2017!

Beauty products seem to pile up as the year goes on. With January 1st just around the corner, it’s the perfect time to clean out those makeup bags and make room for the hottest products on the health and beauty...

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Idea Buyer Product on Today Show

Idea Buyer product, Bunjiball, on the Today Show's Next Big Thing!   View this post on Instagram Vote for Bunjiball! Link in profile! A post shared by Idea Buyer (@ideabuyerllc) on Apr 19, 2017 at 7:54am PDT

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Pricing a Product

Pricing a product can be stressful and confusing. In many ways, it’s like walking a tightrope. Price it too high, and you fear scaring customers away. Price it too low, and your profit margins sag no matter how many you...

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4 Tips for Successful Product Marketing

When it comes to product marketing, everyone thinks they are an expert, but few can produce results. Why is this so? Most of the problem comes from marketing books, seminars, and courses that detract from the heart of marketing: translating...

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